[Case example] Suntory's product "Orangina" dedicated font

Announcement

Fontworks Inc. produced a Japanese font exclusively for the product "Orangina" of Suntory Holdings Inc., and made the font of Orangina's original typeface for European languages.

Introducing Fontworks font Usage, including the production points and scenes in which you are using it.

オランジーナ専用和文フォントの制作と欧文書体のフォントデータ化

The request received from Suntory was "Production of Japanese fonts that match the design of the Orangina European font". Regarding the European language such as the age described in the "Orangena" logo and the Packaging, it has already been decided by the typeface designed by the typographer, but Fontworks is converting the Western typeface into font data, We consulted on two points regarding the production of Japanese fonts to be described as explanations on websites.

Point of making Japanese font for exclusive use of orangina

The point of producing Japanese fonts is to apply uniform processing to "UD Kakugo C70 Pro-B" so that it conforms to the European typeface with a design that makes the outline of characters uneven, and further, "Kana" For frequently used characters such as frequently used kanji, special processing is applied to each character to match the design of the European typeface.

The base font is "UD Kakugo C70 Pro-B". "UD Kakugo C70 Pro-B" is a fontworks Universal Design font. "UD Kakugo_Large" is designed to be 80% 70% 60% long in order to display a lot of text information beautifully and easily in a limited space. It is the best typeface when displaying various details in a small space.

Where to use

Web has kindly used, for example to the site.

About Fontworks Universal Design fonts

Fontworks Universal Design font is a typeface designed with the purpose of being "easier to read, easier to see, and easier to convey". We have a lineup of Mincho type, square Gothic type, round Gothic type, and square Gothic type condensation.

In 2015 Comparative experiment conducted in joint research with Kyushu University Has received high marks for its “readability”, “visibility” and “discrimination”. In addition, it will be conducted by the International Association for Universal Design (IA Universal Design). IA Universal Design Awarded.

Contact Us regarding this matter

フォントワークス株式会社
セールス&マーケティング部 マーケティンググループ
E-MAIL:info@fontworks.co.jp